Inspired by Marianne Schnall’s widely circulated article, “2018 Will be the Year of Women,” What Will It Take and Intentional Media will be launching Year of Women, a year-long integrated digital, media and event campaign from June 2018 to June 2019 that will facilitate the critical conversations, connections, and actions needed to elevate women in business, politics, media and finance.

More details on these events coming soon! Sign up for our newsletter to receive updates and information about them as they become available.

October 15, 2018 – What Will It Take: Women’s Political Leadership
In partnership with NYU’s Skirball Center, this event will be hosted prior to the midterm election to rally support and highlight the need for women’s political leadership and to inspire women to realize their own agency and power, and get out the vote. Esteemed Media Executive/TEDWomen Curator Pat Mitchell will be moderating, and we are currently putting together an exciting program and lineup of esteemed speakers, including Democratic Leader Nancy Pelosi, Strategist/Political Correspondent Symone Sanders, Former Lieutenant Governor of Massachusetts/Political Parity Cofounder Kerry Healy, and more. Find out more about this event.

October 16, 2018 – Raise the Bar: Using Your Voice to Make a Difference
Introduction by activist and author of What Will It Take to Make a Woman President Marianne Schnall who will join veteran sports journalist and advocate Sam Marchiano as they talk with 2012 gold medalist in gymnastics Jordyn Wieber, an outspoken voice for change. Ever wonder “what will it take” to make a difference? As a visible athlete you have a unique position inside your sport and out. Jordyn explores ways to be a vocal advocate, effecting change toward equity and reform in a number of issues. Find out more about this event.


October 23-26, 2018 – What Will It Take: Men as Allies in Gender Equality
Partnering with our sister brand SOCAP (Social Capital Markets), the world’s largest network (3000+) of investors, world-class entrepreneurs, and innovative cross-sector practitioners dedicated to increasing the flow of capital toward social good, What Will It Take will host a discussion about gender relations in the public and private sectors.

The #MeToo movement has spurred a national reckoning and long overdue conversation about sexual harassment and the larger issue of how to harness the full potential of women in the workplace. In this panel, leaders working to advance gender equality, prevent men’s violence against women, and change outdated paradigms in the business/entertainment world and beyond will share some of the ways that women and men are working together in solidarity to address these issues, and how investors and corporations can shift workplace culture to one of respect, equity and value for all. Moderator: Marianne Schnall, founder, What Will It Take; Panelists include: Ted Bunch, Co-founder, A CALL TO MEN; Mauricio Mota, Founder and Co-President, Wise Entertainment; Adrienne Becker, CEO and a Co-Founder of Level Forward and Co-Founder of Killer Content. Get tickets.

March 2019 – What Will It Take: Women & Sports
To elevate the discussion around the gender pay gap and other inequities, What Will It Take will host a conference in NYC featuring motivational speakers, including athletes and business executives, discussing gender disparity and other issues in the world of sports and business.

April 2019 – What Will It Take: Women & Money
What Will It Take will host an event in partnership with leading voices and organizations on women moving money as consumers, investors and philanthropists as a powerful force to drive transformative change.

More event announcements coming soon!